Novelty wear specialists launch pop-up shop in Peterborough's Queensgate shopping centre
Called Maze17, it will stay in the centre for just two weeks and is selling novelty t-shirts featuring comic book heroes and gifts
Centre managers say Maze17 has opened in time for Father's Day and that the use of pop-up shops is an ideal way of making use of any empty units.
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Hide AdMark Broadhead, centre director at Queensgate, said: “Queensgate Shopping Centre is now almost at capacity with most of our units filled.
"However, when units are empty we are finding ways to use them – even if it is short-term, for pop-up shops like these.
"We would like to give Maze17 a very warm welcome and wish them every success during their time at Queensgate.
"We can already see how popular this pop-up is going to be but visit soon before it leaves the centre."
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Hide AdMaze17 is located on the upper level next door to Greggs and will remain open until June 23.
It offers fully branded, licensed t-shirts in a range of Marvel, Disney and Warner Brothers styles and which are all designed and printed in-house.
Shoppers can expect to see Avengers, Toy Story and Harry Potter wear for men, women and children, as well as gifts.
Mr Broadhead said: "The first weekend was a roaring success with brilliant feedback from customers and lots of Father’s Day presents purchased."